[November] Recap: Fashion NFT News & Alpha
Nike, Adidas, RTFKT, The Fabricant launch new experiences. AI deep dive. Improvements in metaverse and AI infrastructure.
NEWS:
FASHION
The Naked Collector featured in the Accel XR Web3 Fashion ecosystem map.
Last month Gmoney this month Accel XR. The Naked Collector steadily gaining recognition. Thanks guys!
9dcc launches Iteration-02 in partnership with Snowfro
The first generative fashion project.
Adidas launches Virtual Gear NFTs.
This caused a spike in Fashion NFT trading volume.
Azuki partners with the F1 team Oracle Red Bull Racing.
Azuki holders can now equip their PFPS with racing jackets.
Nike launches its own Web3 platform .SWOOSH.
RTFKT reveals World Merging NFC chip, Cryptokicks and collectors receive AR Hoodies.
The Fabricant launches a new AR-based membership collection Wholeland. The waitlist is currently open (more on AR-based NFTs here).
Adam Bomb Squad launches a new collection, Badam Bomb Squad. Introduce collector royalties.
StockX removes 100% authentic tag on its shoes
Givenchy enters Web3 via their collab with (b).STROY. No secondary market sales so far.
9dcc partners with the metaverse company GAMA for a digital experience during Art Basel.
Scottie Pippen teases an NFT sneaker collection.
H&M launches a metaverse experience.
McKinsey State of Fashion Report predicts that brands will use “metaverse to achieve greater ROI on marketing spend and gather valuable first-party data”.
METAVERSE
Animoca Brands plans to launch a fund of up to $2 billion to invest in the metaverse businesses.
RTFKT used Unreal Engine in their interactive Eggsperience, The Fabricant uses Unreal Engine for their virtual fashion experience.
Sony’s patent for a blockchain-based digital asset system in video games was made public this month.
Unreal Engine releases version 5.1. Updates include better visualization, AI toolset, Enhanced world-building tools and lower latency. Many metaverses and The Fabricant use Unreal Engine for their creations.
OTHER
Google introduces Blockchain Node Engine for Ethereum.
BlackRock CEO Says ‘Next Generation for Markets’ Is Tokenization.
Porsche enters Web3.
Unreal Engine releases RealityScan: an iOS app that lets you scan high-fidelity 3D models. The 3D scanning ecosystem starting to get competitive.
The soccer (or football) club Manchester United will be dropping its first NFT collection.
Yuga Labs plans to donate CryptoPunks to various contemporary art museums.
OpenAI (the company behind DALL-E) launched a chatbot that can produce very interesting outputs.
ALPHA:
This month’s alpha is categorized into three areas: [GUIDE], [PROFILE] and [IDEA].
[PROFILE] Web3 Fashion Landscape
[GUIDE] Web3 Fashion x Artificial Intelligence
SUMMARY:
The future of Web3 Fashion will be driven by 1) AI, 2) Generative art engines and 3) Oracles
The NFT stack can be categorized into 1) Art 2) Utility and 3) Smart Contract (among other ways)
ART:
We've already seen AI being used to generate Web3 Fashion art/design • E.g. The X Evolutions by RTFKT
Neural Style Transfer is one way brands can train an AI model to apply Style A onto Style B • Pic 1: Levi's x Van Gogh's "The Starry Night" • Pic 2: Louis Vuitton imposed onto Nike shoes
Image Synthesis allows you to train AI on your own images to create new imaginary outputs • Many creative ways to apply this to the design process
3D Assets are getting easier to generate by the day Ready Player ME collaborated with Anything World to create a game in two weeks without a single 3D artist. Below we see @Google's DreamFusion text to 3D asset model in action
UTILITY:
Custom-trained ML/AI models represented as NFTs
Proprietary dataset that can be plugged into an AI model
Train-to-Earn AI companion • Below is an example of a non-NFT project by ReplikaAI
SMART CONTRACT:
Code: @OpenAI Codex could make it easier down the line • Metadata: could be used to AI model sophistication and specification DNA (see pic)
Other AI Web3 Use Cases:
Airdrop engine (what to airdrop & to whom)
Wallet recommendation engine
Metaverse shopping
Metaverse environment customization
AI stylists
Full Article HERE
[GUIDE] Web3 Fashion x Generative Fashion
[GUIDE ] Fashion NFT Dashboard Updates
[GUIDE] Upcoming Web3 Catalysts for Different Sectors
[GUIDE] Roblox 2022 Metaverse Fashion Report Insights
Roblox has large and growing fashion network effects.
Digital Clothing = Expression of Individuality.
Gen Z Is Willing to Spend on Digital Fashion
Culture Drives Digital Fashion
Digital Fashion Designers = Viewed as Fashion Designers
[GUIDE] Text-To-3D Content Becoming a Reality With Nvidia’s Magic3D
[GUIDE] How to Turn Text-to-Image Into AR Fashion
[IDEA] Open vs. Closed Systems
[IDEA] AI-Generated Fashion Becoming Very Appealing
Wrap Up
Going forward The Naked Collector newsletter will consist of:
Deep dives
Monthly news & alpha
AI content (new)
Fashion data (new)
Monthly news & alpha will remain free, but to be able to increase my output some of these may become paid content. After all, I’m doing this full-time and the opportunity costs are high.
Resources
Fashion NFT Market Data (Free)
Feel free to DM me on Twitter for sponsorships, partnerships, consultations, or otherwise.